NAVTTC Digital Marketing Quiz

WordPress & Elementor

Question 1 of 25

Elementor Template Kits include pre-designed headers, footers, and inner pages.

Google My Business

Question 2 of 25

An HVAC business in Bluffton SC should set their GMB service area to:

A Whole United States B Bluffton, Hilton Head, Beaufort and surrounding areas C South Carolina only D No service area — just the business address

WordPress & Elementor

Question 3 of 25

What does "Elementor Template Kit" provide?

A A set of pre-designed pages and sections you can import B A new WordPress installation C Free hosting for your website D A domain name for your site

Keyword Research

Question 4 of 25

Which combination gives the BEST chance to rank for a new website?

A High volume + High competition B Low volume + Low competition + Buying intent C High volume + Low competition D Any keyword with more than 10,000 searches

Google Stitch

Question 5 of 25

Tariq generated an HTML page in Google Stitch and wants to display it on his WordPress site. What is the correct method?

A Upload the HTML file as a new WordPress theme B Copy the HTML code and paste it into an Elementor HTML widget or Gutenberg Custom HTML block C Import the HTML file as an Elementor .json template D Send the HTML file to WordPress support by email

Digital Marketing

Question 6 of 25

A campaign with 10,000 impressions and 100 clicks has a CTR of 1%.

Google Stitch

Question 7 of 25

Google Stitch creates a fully hosted live website — you do not need WordPress or any other platform to publish it.

Google Stitch

Question 8 of 25

Which of these is the STRONGEST Google Stitch prompt that will produce the best result?

A "make something nice" B "a website for HVAC" C "Create a landing page for an HVAC repair company in Bluffton SC with a dark navy hero section, 4 service cards, a testimonials section, and a contact form with amber call-to-action buttons" D "add some colors and sections"

Google My Business

Question 9 of 25

A business without a physical address cannot create a Google Business Profile.

Digital Marketing

Question 10 of 25

Which statement BEST describes the difference between SEO and Google Ads?

A SEO gives faster results than Google Ads B SEO is free and long-term; Google Ads costs money but gives instant results C Running Google Ads automatically improves your organic SEO ranking D They are exactly the same thing

WordPress & Elementor

Question 11 of 25

What is the difference between a WordPress "Page" and a "Post"?

A Pages are for blogs, Posts are for static content B Posts are time-stamped blog entries; Pages are static (About, Contact) C There is no difference D Posts are paid, Pages are free

Keyword Research

Question 12 of 25

In Google Keyword Planner, a keyword shows 50 searches/month. This means:

A It is excellent — target it immediately B It is too low — skip it C It is perfect for a new site D It has extreme competition

On-Page SEO

Question 13 of 25

Page loading speed has no effect on SEO — only content matters.

Digital Marketing

Question 14 of 25

What does SEO stand for?

A Social Engine Optimization B Search Engine Optimization C Search Email Output D Site Engagement Optimization

Keyword Research

Question 15 of 25

Google Trends can show you which CITY has the highest search demand for a keyword.

Google Stitch

Question 16 of 25

What is the correct way to use Google Stitch output in WordPress?

A Export as PDF and attach to page B Copy the HTML and paste into Elementor HTML widget or Gutenberg Custom HTML block C Upload as a WordPress theme D Import as an Elementor JSON template

WordPress & Elementor

Question 17 of 25

InfinityFree is used in this course for:

A Keyword research B Creating email campaigns C Free website hosting with cPanel D Building mobile apps

Google My Business

Question 18 of 25

Customer reviews on Google Business Profile help with:

A Nothing — reviews have no SEO value B Only paid ranking in Google Ads C Local SEO ranking and building trust with new customers D Improving your website page speed

On-Page SEO

Question 19 of 25

Which heading tag should appear ONLY ONCE per page?

A H2 B H3 C H1 D H4

Keyword Research

Question 20 of 25

Google Trends shows "HVAC repair Bluffton" peaks every June. To rank in time for summer, when should you publish your content?

A In June — when searches are at their highest B In December — off-season planning C In April — before the peak so Google has time to index it D Publish date does not affect SEO rankings

Keyword Research

Question 21 of 25

A keyword with 200 monthly searches and "Low" competition is better for a new site than a keyword with 50,000 searches and "High" competition.

Keyword Research

Question 22 of 25

A customer searches "how does an HVAC system work." Based on intent, what is their MOST likely next action?

A Call an HVAC company and hire them immediately B Purchase a new AC unit right now C Read an article to learn — they are not yet ready to buy D Leave a Google review for an HVAC company

Google My Business

Question 23 of 25

Google Business Profile is completely free to create and use.

Keyword Research

Question 24 of 25

A user searches "Google Search Central YouTube". What type of intent is this?

A Informational B Navigational C Commercial D Transactional

Digital Marketing

Question 25 of 25

A website has an 80% bounce rate. What does this most likely indicate?

A 80% of visitors made a purchase B 80% of visitors left without clicking anything else C 80% of visitors came from Google Ads D 80% of visitors are repeat customers

Digital Marketing

Question 26 of 25

Sara runs a small bakery. She gets 500 visitors/month from Google without spending any money. This is called:

A Paid traffic B Referral traffic C Organic traffic D Direct traffic

Google Stitch

Question 27 of 25

In Google Stitch you can refine the output by sending follow-up prompts without starting from scratch.

Google My Business

Question 28 of 25

Adding photos to your Google Business Profile can improve your local search visibility.

Keyword Research

Question 29 of 25

"Hire HVAC technician Bluffton SC today" is a transactional keyword because the user is ready to take immediate action.

Digital Marketing

Question 30 of 25

Ahmed spent Rs. 5,000 on Facebook ads and earned Rs. 20,000 from new customers. His campaign ROI is:

A Negative — he lost money B Positive — he made a clear profit C Zero — he broke even D Cannot be calculated without a website

Keyword Research

Question 31 of 25

You should press Enter after typing in Google to see Autocomplete suggestions.

Digital Marketing

Question 32 of 25

SMM stands for:

A Search Marketing Method B Site Management Module C Social Media Marketing D Sponsored Media Management

WordPress & Elementor

Question 33 of 25

A student published her Header template but it only appears on the homepage — not on other pages. What did she most likely forget?

A She forgot to add a logo to the header B She forgot to set the display condition to Entire Site C She needs Elementor Pro to show headers on all pages D She needs to manually add the header code to each page

Google My Business

Question 34 of 25

Fareeha runs a home cleaning service with no physical office — she visits customers at their homes. Can she create a Google Business Profile?

A No — a physical storefront address is always required B No — GMB is only for restaurants and retail shops C Yes — service-area businesses can create a profile and set a service radius without a storefront D Yes — but only after paying Google a monthly subscription fee

WordPress & Elementor

Question 35 of 25

Omar designed a page in Elementor and wants to share the design file with a classmate. What should he export?

A A PDF screenshot of the page B The WordPress database C The page as a .json template file from Elementor D A ZIP of all WordPress files

NAVTTC Digital Marketing Quiz

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